In Memory of Hiroshi Yamauchi, the Cranky, Ruthless Man Who Made Nintendo Great

By Ryan Vogt

The death Thursday of longtime Nintendo president Hirochi Yamauchi, at age 85, is the rare occasion, like the passing of Steve Jobs, when even those of us who don’t read Fortune should doff our caps to the ruthless business executives of the world. If there was ever anyone who proved that you don’t have to be a creative type to create something wonderful, it was this guy.

He wasn’t Gunpei Yokoi, Nintendo’s mad-scientist tinkerer who invented the Ultra Hand and the Game Boy. And he certainly wasn’t Shigeru Miyamoto, the grinning savant who dreamed up Super Mario …read more


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